Blank Coffee is an up-and-coming coffee company, offering a boutique cafe with delicious food and coffee. Their passion is for a good cup of joe and all day brunch. They wanted a brand that was light-hearted and would allow for the most instagrammable posts.
The logo was designed to be minimal and bold to accompany their warm and approachable color palette. The name Blank came from the idea that your mind is blank before having a cup of coffee. The brand pattern was created as an abstract visualization of the energy that runs through your mind after a life giving cup of coffee.
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