Lasting Design. Purposeful aim.
 
 

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Etiquette 

visual identity

Stationery System

Print Collateral

 

Etiquette is a design studio that focuses on luxury event graphic design. Their name comes from the idea that weddings are rooted in tradition and etiquette, and they offer custom-designed stationery and hand-printed materials.

We were inspired by the history of the word etiquette which comes from Louis XIV's court at the Palace of Versailles where he developed an elaborate form of etiquette to assert his supremacy. For this mark we were inspired by the gardens of Versailles. In the mark you can see the pond at the center with the four leaf-like gardens that form a square.

 

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